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econnect

Fake news a ‘growing concern’ amongst consumers

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A report by KPMG has found that 46% of under-35s have expressed a growing concern at the rise of fake news. Over 2,000 adults from across the UK were surveyed on their attitudes and consumption of different media channels, with television coming out tops as the single most trusted source of media (65%). As far…

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Top 10 tips for email signups

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It’s no secret that experts and surveys put email marketing as a ‘must’ for digital marketers looking for effectiveness and return on investment (ROI). 41% of marketers polled rated email as their best performing channel, along with 47% who said that email delivered the most ROI, ahead of social at 19%  But, how of you…

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SMS-Smartphone

Sharp rise in SMS-based mobile marketing predicted for UK

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Textlocal is predicting a sharp rise in mobile marketing as Britain boasts nearly 80m active mobile phones in circulation for the first time, with only 50% of businesses surveyed currently using SMS as part of their marketing strategies. The white paper illustrates how 37.2 million consumers have opted to use SMS and mobile communications as their…

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Print & Digital Innovations Summit

Meet and connect at the Print & Digital Innovations Summit

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Sixty-nine per cent of registered delegates at the Print & Digital Innovations Summit are looking to switch their digital print partner, representing a unique opportunity for you to secure new clients for your business. Taking place on November 23rd 2017 at the Intercontinental London – The O2, the event offers bespoke appointment schedules with only…

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UEFA Champions League to be broadcast on Facebook

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A new partnership with Fox Sports will see the UEFA Champions League matches streamed live across Facebook, with over a dozen Champions League fixtures aired in the US through the Fox Sports Facebook page from September. Fox will live-stream two live matches per day in the group stage, four rounds of 16 matches and four…

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ABS snaps up Sapphire Business Systems

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ABS UK, based in Elland, Yorkshire, has bought Sapphire Business Systems, which provides technology solutions including digital copier and printer services. The acquisition will open up new business leads in both North Wales and the North West for the £4.5 million turnover business, as well as doubling the client base. ABS UK currently employs 32…

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ACE comes together to tackle online piracy

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The Alliance for Creativity and Entertainment (ACE) has outlined an initiative to try and tackle online piracy. Members of ACE include Sony Pictures Entertainment, Twentieth Century Fox, Amazon, MGM, SKY and BBC Worldwide. The creative sector in the US alone contributes over $1 trillion to the economy, and shows no sign of slowing down anytime soon,…

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Print & Digital Innovations Summit

Meet leading print & marketing solution providers in London this November

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As a senior print and marketing professional, you are invited to attend the Print & Digital Innovations Summit, which is taking place on November 23rd 2017 at the Intercontinental London – The O2. The event is a unique opportunity for you to meet with print solution providers who will help you grow your business and…

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Cooksongold and BMC partner to drive precious metals 3D printing

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Italian jewellery manufacturer BMC has teamed up with the UK’s biggest jewellery-making supplier Cooksongold to offer a 3D precious metal printing service. Leading the way in Italy’s 3D printed precious metal sector, BMC’s adoption of the ‘Precious M 080’ will enhance its Specialised Services and Products operation, by offering a complete 3D precious metal service.…

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SNP-Social

SNP won the marketing election

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Email service provider Mailjet has analysed the recent general election campaign and found that if results were based on direct marketing performance alone, the Scottish National Party (SNP) would walk away with a clear victory, ahead of Labour in second place and the Conservatives in third place. Communications sent out by the major political parties…

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